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The BMW car has always ruled the automobile industry from its very inception. Even today, it is one car that can demand undivided attention when it runs the road in its brilliance. Yes, it does make heads turn, and does make its makers proud!

Its many attractive models have pampered mankind with their style, comfort and driving pleasure. The acceleration, handling, mileage, looks, built, engine/transmission, capacities, safety, steadiness—just name it and the BMW car has it all. Here’s a teaser for you: Very recently, BMW’s AC Schnitzer TENSION took part in a high-speed test in Italy under the “Beyond 300 km/h” category and emerged as the fastest BMW in the world at the end of it. So whenever you think of speed, you just can’t dismiss the BMW. It burns roads in its fiery presence—the regal interiors, superb engineering, commendable engine power, top notch body-styling components and more.

The BMW 3-series coupe and convertible are the latest additions in 2007. The developers and designers of this car brand never stop thinking about the drivers’ needs. And this year, they have more to offer. The 325 models have got a power upgrade to 230 and a name upgrade to 328. The 330 models have got a turbocharged 3-liter inline six and a name upgrade to 335. All are ready in an all-wheel-drive version 328xi. These also have improved navigation systems that can download real-time traffic updates and factor in traffic delays when computing the fastest route.

Take for instance the BMW 328i sedan—it’s purely a love-at-first-drive car! Forget the cliché good looks that’s integral to BMW, this sports sedan is a sheer driver’s joy, unlike most cars in this range. The Audi A4, Mercedes-Benz C-Class, Lexus I𔔲, Infiniti G35, Acura TL, and Volvo S-60 are all worthy of the ‘sports sedan’ tag, but the 328i sedan has a tad more to it—it has impressed drivers with its unparalleled stability on high-speed runs and smoothness on any terrain. However, speed does not come only from maximum engine power it is also because of careful engineering of all elements and maintenance. That is one reason why its owners give huge importance to BMW tuning.

The BMW 5-series and 6-series models have the new navigation systems now. Optionally, the 5-series is also been given a high-definition radio and night-vision to enhance the drivers’ luxury and the 6-series is fitted with a high-quality leather package and Logic7 sound system. The 7-series BMW has one-of-a-kind interior trim, Merino leather and special 20″ wheels. It also offers more exterior paint colors at extra cost to compound the BMW experience.

This car brand has an intense fan-following, for obvious reasons! And all BMW enthusiasts over the world interact with each other and share their common dreams, fantasies and ideas through the BMW community online. You must be part of one if you love the BMW; and if you aren’t, it won’t take you long for sure.